Social Media’s Influence on Young People in Barcelona

Image Source This piece was written by Julie Campbell, who recently returned from vacation. —– Social networking is alive and well among the American study-abroad students in Barcelona! Don’t bother sending you student with detailed guidebooks. Your friends’ recommendations don’t help either. Forget the 73 reviews on http://www.timeout.com/Barcelona. Zagat and Frommers are no help either. … Continue reading

Bring Your A Game

Bringing Your A Game “Earlier this week, I shared a presentation by marketing technologist Cleve Gibbon on building a marketing technology platform for engaging global brands. Today, I’m pleased to share with you our own interview with him.” — Affect on Marketers: A marketing team must be adaptive and flexible, and so should brands’ websites. … Continue reading

Social Media Revolution

“Is social media a fad? Or is it the biggest shift since the Industrial Revolution? This video details out social media facts and figures that are hard to ignore.” — The speed with which social media is growing presents many exciting opportunities. Ignoring it, or not actively participating, would be beyond foolish. Affect on marketers: … Continue reading

The Next Frontier for Social Media Marketing

Why Data Mining Is the Next Frontier for Social Media Marketing “The thinking about social media in corporate marketing departments is rapidly evolving. Initially, social media was seen as yet another broadcast opportunity for pushing messages out into the world, and for many companies that view persists.” —   “There’s nothing wrong with using social … Continue reading

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